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There's no demographic': founder of men's make-up brand War Paint declares victory | Business | The Guardian
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John Lewis sold so much men's make-up during trial it's decided to open a dedicated counter full-time – The Sun | The Sun
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Amazon.com: War Paint For Men Professional Makeup Remover - Vegan Friendly & Cruelty-Free - Liquid Makeup Product For Men - 100ml : Beauty & Personal Care
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